————————– A new partnership between reigning Stanley Cup champions, the Florida Panthers, and Sandals® Resorts and Beaches® Resorts brings a touch of tropical paradise to ice hockey fans as the two brands are officially named the All-Inclusive Caribbean Resorts of the Florida Panthers. The collaboration with Unique Travel Corp. (UTC), the worldwide representative for the resorts, will include various activations at Amerant Bank Arena in Sunrise, Florida, throughout the 2023 NHL season.

The agreement marks a significant milestone for both parties as Sandals and Beaches Resorts continue their expansion into the sports marketing landscape. With an existing footprint in golf and tennis sponsorships, this new alliance with the Florida Panthers introduces these luxurious all-inclusive resorts to ice hockey fans, offering them a unique blend of high-energy NHL games and the relaxing warmth of the Caribbean sun.

“We’re thrilled to welcome Sandals Resorts and Beaches Resorts as our Official All-Inclusive Caribbean Resort partners,” said Florida Panthers President & CEO Matthew Caldwell. “This partnership allows us to further enhance the fan experience at Amerant Bank Arena, while providing our loyal fans with exclusive opportunities to enjoy the best of both worlds – the excitement of Panthers hockey and the tranquility of a Sandals or Beaches vacation.”

The partnership will include various activations at Panther games throughout the season. Fans can look forward to giveaways, pop-ups, and other surprises that bring the Caribbean experience straight to the ice. The collaboration is also expected to offer exclusive travel packages for Florida Panthers fans looking to combine their love of hockey with a tropical getaway.

“We’re excited about this new partnership with the Florida Panthers,” said Gordon “Butch” Stewart, founder and chairman of Sandals Resorts International. “This represents another key opportunity for us to engage with sports enthusiasts from around the world. We believe that our unique blend of luxury and relaxation is a perfect complement to the high-energy atmosphere of NHL hockey games.”

Sandals and Beaches Resorts have long been synonymous with tropical paradise, offering adults-only and family-friendly vacation options at various destinations in the Caribbean, including Jamaica, Saint Lucia, Antigua, Grenada, Barbados, and The Bahamas. As part of their commitment to providing unparalleled experiences for their guests, these resorts have continually expanded their offerings, incorporating unique activities and partnerships that cater to various interests.

The collaboration with the Florida Panthers marks yet another step in this direction. With this new alliance, Sandals and Beaches Resorts hope to tap into the loyal fanbase of one of professional ice hockey’s most exciting teams while providing fans with a memorable experience